| AZ Home Styling...
Staging with Style!
February 2008 Vol 1, Issue 11
|
|
| |
|
|
|
| Greetings |

February surly got here quickly, didn't it? It feels like the holidays are just barely behind us! The good news is that the winter blahs are clearing and sales are beginning to pick up.
now is the time to start planning for the busy season and planting your seeds for success!
|
|
|
| |
| Higher offers sure, but don't mark up the price just yet! |
As stagers showing our ability to help your clients see the benefits of staging we often say that you will get higher offers and lower DOM. I think it is time to clarify things a bit, however. You see, higher offers does not necessarily mean that you should raise listing prices! While occasionally big improvements can make this happen, most of the time it simply isn't a good idea.
For homes that have been recently staged and sold, you will be able to see that the staged home typically sells in a shorter amount of time and usually for the asking price. (Some even have back up offers) While not all staged properties close for asking price, the odds are better and so are the offers (statistically speaking)
So, what is the cost of staging versus the return? The cost of staging a house is less than 1/2 to 1% and the return is a little better than 3%. Based on a common commission calculation (one side) So, if you would like to find a way to increase your income without having to work harder, consider adding staging to your listing benefits package. It really is a win-win-win scenario.
|
| Marketing your listing... |
With all the homes on the market for sale, how do you set your listings apart? Price, presentation the home, and of course,marketing!
Staging can help you with 2 out of 3 - the presentation and the marketing of your property.
Hiring a stager will make sure the presentation of your property is at its best. Stagers work with both owner-occupied and vacant homes. Sellers should be advised on key improvement that will make their home show better. In a vacant home, furniture, art & accessories can show size and scale, and let buyers see the home's potential.
The marketing of your property is directly related to the presentation of your property. With so many buyers looking for homes over the Internet, you must have the best pictures included in your marketing. A stager can provide beautiful wide-angle photos and a Real Estate Show (similar to a virtual tour) for your use in marketing. Having a stranger present at Agent Open Houses, happy Hours, or caravan tours can bring in more agents. Have the stager give a brief presentation on staging to the agents viewing your property, and have a drawing for a free or discounted service.
By providing the best tools for your listings with amazing presentation and marketing, your clients will be thrilled with your service, and likely refer you to others they know that are thinking about selling. Let AZ Home Styling help increase your business!
|
|
|
Thank you Agents for all the work you do! We understand that you are often under appreciated and over worked. We look forward to meeting you in person and helping you celebrate your successes in future sales!
AZ Home Stying has a specializes in staging vacant homes. We have an extensive invantory of furniture and accessories to accomodate all your staging needs.
Sincerely,
|
|
P. Kate Schoenbeck
AZ Home Styling & Redesign
480-246-0153
|
|
|
|
|
|
|
|
|
|
|